Ebb & Flow Keg GmbH was founded in 2021 by Deandra Anderson and Philipp Neveling, alumni from Geisenheim University, with the mission of fostering sustainability in the wine industry. The company has developed its own innovative system for wine distribution, replacing traditional single-use glass bottles with reusable stainless-steel kegs designed for drafting systems.  

What sets Ebb & Flow Keg apart is its circular economy approach: the kegs are collected after use, sanitized, refilled, and redistributed, significantly reducing glass waste and CO₂ emissions associated with bottle production and transportation. The company is supported by the German Federal Environmental Foundation (DBU), which facilitates large-scale keg return logistics through digital tools.

Deandra and Philipp address a key challenge in the wine sector: excessive resource consumption and packaging waste. Wineries, restaurants, catering services, and retailers benefit from a more efficient, cost-effective, and environmentally-friendly alternative to conventional bottles. Through this model, Ebb & Flow Keg contributes to the sustainable transformation of the industry by merging economic efficiency with environmental responsibility.  

In 2022, they secured a loan of EUR 50,000 from the Frankfurter Gründerfonds, with 80% of the capital guaranteed, to expand their inventory of stainless steel kegs, invest in a dispensing system, and acquire a transport vehicle.